How to Start a Fitness Blog In Kenya

ByTristram Ouma

Apr 1, 2023
How to Start a Fitness Blog In Kenya

Last updated on March 2nd, 2024 at 05:39 pm

Starting a fitness blog in Kenya can be a great way to share your passion for fitness and inspire others to lead a healthy lifestyle. Plus, you can turn your blog into a profitable business. But before you dive in, make sure you have a plan in place. In this guide, we’ll cover everything you need to know to get started, from start-up costs to potential profits.

So, let’s get started..

Start-up Cost Breakdown

Start-up CostCost Range
Domain nameKES 1,000 – KES 3,000
Web hostingKES 2,000 – KES 6,000
Website design and developmentKES 20,000 – KES 50,000
Equipment and suppliesKES 10,000 – KES 20,000
TotalKES 33,000 – KES 79,000

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When it comes to location, you can start a fitness blog from anywhere in Kenya, as long as you have access to the internet. However, it’s important to consider factors like noise levels, lighting, and space when setting up your home office or studio.


To start a fitness blog in Kenya, you’ll need a few things:

  1. A computer/laptop and internet connection
  2. A domain name and web hosting
  3. A website design and development team (if you’re not familiar with website design and development)
  4. Equipment and supplies for creating content (e.g. camera, microphone, fitness equipment)

Market size

The fitness industry in Kenya is growing rapidly, with more people becoming health-conscious and interested in fitness-related topics. There is a huge market for fitness blogs in Kenya, especially those that offer valuable and engaging content.

Potential Profit

The potential profit of a fitness blog in Kenya depends on several factors, including the size of your audience, the quality of your content, and the monetization methods you choose. You can make money from your blog through ads, sponsored content, affiliate marketing, and selling digital products (e.g. ebooks, online courses).

Pros and Cons


  1. You can inspire and help others lead a healthy lifestyle
  2. You can turn your passion for fitness into a profitable business
  3. You have the freedom to work from anywhere


  1. It can be difficult to stand out in a crowded market
  2. Creating quality content requires time and effort
  3. Monetizing your blog can take time and experimentation


Starting a fitness blog in Kenya can be a great way to share your passion for fitness with others while also turning it into a profitable business. By following the steps outlined in this guide, you’ll be well on your way to creating a successful fitness blog that inspires and engages your audience.

Also Checkout: How to get Capital to start a business in Kenya