How to Start an Airbnb Business in Kenya

ByTristram Ouma

Apr 2, 2023
How to Start an Airbnb Business in Kenya

Last updated on March 2nd, 2024 at 05:39 pm

If you’re looking to start an Airbnb business in Kenya, you’ve come to the right place. Airbnb is a popular platform for tourists and locals alike who are looking for unique accommodation options. And what better way to take advantage of the growing tourism industry in Kenya than to start your own Airbnb business?

But before you dive headfirst into the business, let’s take a closer look at what it takes to start an Airbnb in Kenya.

Start-up Cost Breakdown

Starting an Airbnb business in Kenya can be relatively affordable, depending on the location and the type of property you’re offering. Here’s a breakdown of the startup costs:

PropertyKsh 1,500,000 – Ksh 10,000,000
FurnitureKsh 100,000 – Ksh 500,000
RenovationsKsh 50,000 – Ksh 200,000
MarketingKsh 10,000 – Ksh 50,000
TotalKsh 1,660,000 – Ksh 10,750,000

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Choose a reasonable Location

When it comes to starting an Airbnb business in Kenya, location is everything. You want to make sure that your property is located in a desirable area that’s close to tourist attractions, restaurants, and other amenities. Some of the most popular Airbnb locations in Kenya include Nairobi, Mombasa, Malindi, and Diani Beach.


To start an Airbnb business in Kenya, you’ll need to meet certain requirements. These include:

  • Registering your business with the relevant government agencies
  • Getting the necessary licenses and permits
  • Complying with health and safety regulations
  • Paying taxes

Market Size

The tourism industry in Kenya is growing, with more and more tourists flocking to the country every year. In 2019, the country welcomed over 2 million tourists, and this number is expected to grow in the coming years. This presents a huge opportunity for Airbnb hosts who can offer unique and affordable accommodation options to visitors.

Potential Profit

The potential profit for an Airbnb venture in Kenya can be quite high, depending on the location and the type of property you’re offering. According to data from AirDNA, the average daily rate for an Airbnb in Nairobi is Ksh 8,463, and the occupancy rate is around 60%. This means that you could potentially earn Ksh 153,000 per month if you have a property that’s fully booked.

Pros and Cons

Starting an Airbnb business in Kenya comes with its own set of pros and cons. Here are a few to consider:


  • High potential profit
  • Flexible work schedule
  • Opportunity to meet new people from around the world
  • Ability to showcase Kenya’s culture and hospitality


  • Requires upfront investment in property and renovations
  • Can be time-consuming to manage the property and guests
  • Competition from other Airbnb hosts and hotels

In conclusion, starting an Airbnb business in Kenya can be a profitable and rewarding venture. By following the requirements, finding the right location, and investing in your property, you can create a unique and memorable experience for visitors to Kenya.

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